Mobile App Ads Specialist (UA) - High-Impact Paid Campaigns

Are you a data-driven Mobile App Ads Specialist passionate about scaling user acquisition through high-ROI paid campaigns? Our client, a dynamic player in the mobile app ecosystem, is seeking a User Acquisition (UA) Specialist to design, execute, and optimize performance marketing campaigns for their flagship app. Based in Jakarta Barat, this role offers a unique opportunity to work with cutting-edge technology and a team of experts in the mobile advertising space.

As a Mobile App Ads Specialist (UA), you will be responsible for driving user growth through strategic campaign planning, execution, and continuous optimization. You will work closely with cross-functional teams to ensure campaigns deliver high ROI and meet business objectives. This is a high-impact role that requires a strategic thinker with a passion for data and a deep understanding of the mobile advertising landscape.

📋 Tanggung Jawab Pekerjaan

• Design and execute high-ROI paid campaigns for mobile apps using platforms like Facebook Ads Manager, Google Ads, and Apple Search Ads.
• Analyze campaign performance data to identify trends, opportunities, and areas for improvement.
• Optimize campaigns in real-time to maximize ROI and user acquisition metrics.
• Collaborate with the product and engineering teams to align campaigns with business goals and user experience.
• Stay updated with industry trends and best practices in mobile advertising.
• Provide regular reports and insights to stakeholders on campaign performance.
• Manage and scale successful campaigns to achieve growth targets.
• Ensure compliance with advertising policies and regulations.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Business, Computer Science, or related field.
• 3-5 years of experience in mobile app advertising, with a proven track record of driving user acquisition.
• Proficient in using Facebook Ads Manager, Google Ads, and Apple Search Ads.
• Strong analytical skills with experience in data visualization tools like Google Data Studio or Tableau.
• Knowledge of A/B testing and campaign optimization techniques.
• Excellent communication and collaboration skills, with the ability to work in a fast-paced environment.
• Certification in Google Ads or Facebook Blueprint is a plus.
• Passion for mobile technology and a strategic mindset.

🛠️ Keahlian

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